Introduction to FIAM implementation
Updated
by Amalie
Introduction to FIAM implementation
As a Publisher you may onboard several different media entities to the FIAM measurement. These media entities can include websites, native applications (iOS and Android) or big screen / video applications.
Different media entity types require different implementation, and you may have several different implementation options available - for instance you can onboard your website by implementing the measurement script directly on your website, or you can implement it via. a tag manager like Google Tag Manager or similar.
AudienceProject's FIAM measurement solution supports three different methods for sending measurement data to the AudienceProject platform.
- Script
- SDK
- Server-to-server (S2S)
While the first three methods (Pixel-tag, Scripts, SDK) all are implemented client-side in browsers- and applications, the S2S solution is a server-side solution that allows the publisher to upload event-log files directly to AudienceProject.
The implementation instructions on this website will take you through what implementation options you have available depending on the media type(s) you wish to measure and the consent implementation (TCF or non-TCF) you have in place.
Whenever we refer to Publisher ID, Media ID(s), Sections ID(s), Track points or Tcodes throughout this document? Please use your publisher specific ID(s) available in your own account.
Do not use or copy-paste the code from the examples in the guides to follow. It’s for illustration purposes only. Each publisher has a specific set of ID(s).
Where do I begin?
Some publishers have more complex setups than others, and if you are simply measuring websites there's no need to go through the details of iOS implementation guides. Therefore we have created a small guide on which articles you should make sure to read through depending of your measurement requirements:
- If you are a publisher only wishing to onboard traditional or single page application (SPA) websites, please make sure to read through the following articles:
- If you are a publisher wishing to onboard native applications, please make sure to read through the following articles:
- If you are a publisher wishing to onboard native applications and big screen/ video applications via server-2-server, please make sure to read through the following articles:
